出版時間:2008-10 出版社:音像供貨 作者:彼得·德魯克 頁數(shù):241
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內容概要
The companion to Drucker's seminal work Management, completely revised and updated Management Cases, Revised Edition is a collection of thought-provoking case studies—each a timeless representative of a challenge that all managers will face at some point in their careers. Longtime Drucker colleague, collaborator, and eminent management professor Joseph A. Maciariello has organized the material to be used in conjunction with Management, Revised Edition, making the book particularly useful in undergraduate, MBA, and executive education classrooms. It contains fifteen completely new cases written especially for this edition plus another thirty-five revised and updated cases, ensuring that the book provides comprehensive coverage of the most important management dilemmas and most timeless leadership wisdom. An essential resource for business students and working professionals alike, the book will help readers test and hone their management skills.
書籍目錄
PrefaceForeword by Warren G. BennisPart I Management's New Realities Case Number 1 Yuhan-Kimberly's New Paradigm: Respect for Human DignityPart II Business Performance Case Number 2 What Is OUR Business? Case Number 3 What Is a Growth Company? Case Number 4 Success in the Small Multinational Case Number S Health Care as a Business Part III Performance in Service Institutions Case Number6 The University Art Museum: Defining Purpose and Mission Case Number 7 Rural Development Institute: Should It Tackle the Problem of the Landless Poor in India? ……Part IV Productive Work and Achieving WorkerPart V Social Impacts and Social ResponsibilitiesPart VI The Manager's Work and JobsPartVll ManageriaISkillsPartVlll Innovation and EntrepreneurshipPart IX Managerial OrganizationPart X New Demands on the Individual
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