世界旅游文化

內(nèi)容概要

由馮源編著的《世界旅游文化(英文版)》由海南大學(xué)旅游學(xué)院組織編寫，內(nèi)容分為四章，涉及指導(dǎo)理論、世界旅游大國介紹、旅游經(jīng)濟與旅游文化、世界遺產(chǎn)。每章4個單元，共16個單元。每個單元包括主要閱讀材料、難點解釋、討論題、作業(yè)，以及拓展性附加讀物。參照教育部對雙語課程教材的要求，《世界旅游文化(英文版)》的資料選自聯(lián)合國教科文組織、世界旅游組織、世界博覽會以及有關(guān)國家的官方英文文獻。
《世界旅游文化(英文版)》適合英語能力達到大學(xué)英語四級以上水平的旅游管理、旅游英語、商務(wù)英語、國際導(dǎo)游、酒店與旅行社管理等專業(yè)的學(xué)生使用，適合旅游管理專業(yè)研究生專業(yè)英語課程使用，也可供旅游從業(yè)人員和政府有關(guān)部門官員培訓(xùn)使用?！妒澜缏糜挝幕?英文版)》對讀者通過用英語學(xué)習(xí)專業(yè)知識來提高英語應(yīng)用能力，成長為旅游業(yè)國際型雙語人才非常實用。

作者簡介

馮源，女，美國華盛頓大學(xué)跨文化教育和雙語教育哲學(xué)博士。曾在波士頓大學(xué)執(zhí)教，在跨文化教育、雙語教育、外語教育等領(lǐng)域擔(dān)任碩、博研究生導(dǎo)師。2001年初從波士頓大學(xué)辭職歸國，到海南大學(xué)執(zhí)教，現(xiàn)任海南大學(xué)外國語言學(xué)及應(yīng)用語言學(xué)學(xué)科負責(zé)人，該校旅游學(xué)院語言與跨文化交際研究所所長。社會兼職海南省翻譯協(xié)會會長、中國翻譯協(xié)會理事、中美比較文化研究會常務(wù)理事。主要從事比較文化、跨文化交際、雙語教育、外語教育等方面的教學(xué)與研究。近年的學(xué)術(shù)成果主要有《博鰲亞洲論壇成員國與中國海南旅游資源互補研究》（主編）（當(dāng)代中國出版社，2011.6）、《語言翻譯翻譯教學(xué)》（主編）（南方出版社，2010）、《簡明中餐餐飲漢英雙解辭典》（主編）（北京大學(xué)出版社，2009）、《“博鰲亞洲論壇”成員國國情及對華關(guān)系》（主編）（民族出版社，2003）等。

書籍目錄

Chapter Ⅰ guiding theories
 Unit One what is tourism culture?
 Unit Two global code of ethics for tourism
 Unit Three quebec declaration on ecotourism
 Unit Four hainan declaration
Chapter Ⅱ leading countries in tourism business
 Unit Five europe
 Unit Six the americas
 Unit Seven africa
 Unit Eight the asia-pacific region
Chapter Ⅲ tourism economy and tourism culture
 Unit Nine beijing olympics and tourism culture
 Unit Ten shanghai expo and tourism business
 Unit Eleven cases studies
 Unit Twelve creativity and innovation in tourism
Chapter Ⅳ world heritages
 Unit Thirteen world natural heritage
 Unit Fourteen world cultural heritage
 Unit Fifteen dual world heritage
 Unit Sixteen intangible cultural heritage
References

章節(jié)摘錄

版權(quán)頁：1.formulate national, regional and local ecotourism policies and development strategiesthat are consistent with the overall objectives of sustainable development, and to do so througha wide consultation process with those who are likely to become involved in, affect, or beaffected by ecotourism activities;2. guarantee-in conjunction with local and indigenous communities, the private sector,NGOs and all ecotourism stakeholders-the protection of nature, local and indigenous culturesand specially traditional knowledge, genetic resources, rights to land and property, as well asrights to water;3. ensure the involvement, appropriate participation and necessary coordination of all therelevant public institutions at the national, provincial and local level （including the establishmentof inter-ministerial working groups as appropriate） at different stages in the ecotourismprocess, while at the same time opening and facilitating the participation of other stakeholdersin ecotourism-related decisions. Furthermore, adequate budgetary mechanisms and appropriatelegislative frameworks need to be set up to allow implementation of the objectives and goals setup by these multistakeholder bodies;4. include in the above framework the necessary regulatory and monitoring mechanisms atthe national, regional and local levels, including objective sustainability indicators jointly agreedwith all stakeholders and environmental impact assessment studies to be used as feedbackmechanism. Results of monitoring should be made available to the general public;5. develop regulatory mechanisms for internalization of environmental costs in all aspectsof the tourism product, including intemational transport;6. develop the local and municipal capacity to implement growth management tools suchas zoning, and participatory land-use planning not only in protected areas but in buffer zonesand other ecotourism development zones;7. use internationally approved and reviewed guidelines to develop certificationschemes, ecolabels and other voluntary initiatives geared towards sustainability in ecotourism,encouraging private operators to join such schemes and promoting their recognition byconsumers. However, certification systems should reflect regional and local criteria. Buildcapacity and provide financial support to make these schemes accessible to small and mediumenterprises （SMEs）. In addition, monitoring and a regulatory framework are necessary tosupport effective implementation of these schemes.

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《世界旅游文化(英文版)》是21世紀旅游英語系列教材之一。

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