出版時間:1997-12 出版社:Blackwell Pub 作者:McGee, John 編 頁數(shù):418
內(nèi)容概要
Previous editor: Derek Channon, Imperial College London more explicit attention is given to lsquo;competitive strategyrsquo; and lsquo;competitive advantagersquo;; the lsquo;resource-based viewrsquo; is treated fully, with recent developments around the lsquo;knowledge- based viewrsquo;; the lsquo;new economyrsquo; is introduced, specifically eonomics of knowledge and information and the nature of network externalities. A new preface by the current editor, John McGee, acknowledges the signal contribution of Derek Channon and outlines the key current trends in the field of strategic management.
書籍目錄
Duncan AngwinStephanos AvgeropoulosMichael BrocklehurstDerek F. ChannonBenita CoxGary DaviesPeter DempseyDorothy GriffithsAlan HarrisonEd HeardK. G. (Ben) KnightKevin JagielloKaye LoveridgeJohn McGeeGordon MandryJonathan MenuhinDavid NorburnTaman PowellRichard SchoenbergSusan Segal-HornChris SmithJoe TiddDavid Wilson
圖書封面
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