出版時間:2007-7 出版社:武漢大學(xué) 作者:羅虹 頁數(shù):282 字數(shù):438000
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內(nèi)容概要
“21世紀實用商務(wù)英語系列教材”為國家高等教育百項精品教材建設(shè)項目,是為適應(yīng)21世紀經(jīng)濟全球化,培養(yǎng)國際型商務(wù)人才的需要而編寫的?!秶H經(jīng)貿(mào)英語閱讀》是該系列教材之一。 本書題材廣泛,涉及國際貿(mào)易、金融證券、商務(wù)法律、商務(wù)交際和電子商務(wù)等各個領(lǐng)域;內(nèi)容新穎、富有時代感。 本書可供普通高等學(xué)校、高等??茖W(xué)校商務(wù)英語專業(yè)、對外經(jīng)貿(mào)專業(yè)的學(xué)生使用,亦可作為非商務(wù)英語專業(yè)學(xué)生的閱讀課本及從事國際商務(wù)經(jīng)貿(mào)工作人員的參考書。
書籍目錄
Unit 1 The wodd Economy Text A The Changing world Economy Text B Globalization:An Emerging Wrorld Culture Fast Reading Supplementary ReadingUnit 2 The GATT and WTO Text A Activities of GATT Text B The Wrorld Trade Organization Fast Reading Supplementary ReadingUnit 3 Business Law Text A Legal Environment of Business Text B Consumer Law Fast Reading Supplementary ReadingUnit 4 International Trade Text A Unique Problems in International Trade Text B The Wrorld Bank and the International Monetary Fund Fast Reading Supplementary ReadingUnit 5 Securities Text A Stocks and Bonds(Ⅰ) Text B Stocks and Bonds(Ⅱ) Fast Reading Supplementary ReadingUnit 6 Advertisement Text A The Advertising Standards Authority:An Advertising Watchdog Text B Advertising Fast Reading Supplementary ReadingUnit 7 Knowledge Economy Text A Knowledge Economy Text B New Zealand's Competitors in the Knowledge Economy Fast Reading Supplementary ReadingUnit 8 Automobiles Text A Sorry,Officer,I Was Just Stating Text B Audi Stories Behind the Four Rings Fast Reading Supplementary ReadingUnit 9 Investment Text A The New Land of Opportunity Text B China's Overseas Investment Fast Reading Supplementary ReadingUnit 10 E-Commerce Text A A Consumer's Guide to E-Payments Text B Technologies Can Take-off Fast Fast Reading Supplementary ReadingUnit 11 Trade and Technology Text A International Countertrade Text B China's Technology Trade and Development of Hi-Tech Sectors Fast Reading Supplementary ReadingUnit 12 Housing Text A Housing Maxket Text B Social Security Privatization—Tax Increases Fast Reading Supplementary ReadingAppendix Ⅰ.Glossary Ⅱ.Special Terms Ⅲ.國際經(jīng)濟組織、條約與商品交易所 Ⅳ.世界著名企業(yè) Ⅴ.世界主要貨幣名稱 Keys to the Exercises
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