21世紀(jì)國(guó)際商務(wù)英語(yǔ)寫作

內(nèi)容概要

　　《21世紀(jì)國(guó)際商務(wù)英語(yǔ)寫作：理論與實(shí)踐》分為理論篇與實(shí)踐篇兩部分，共16章。理論篇主要內(nèi)容有：商務(wù)英語(yǔ)寫作的基本原則、詞的選擇與句子修辭、段落與作文以及文章語(yǔ)氣、風(fēng)格等；實(shí)踐篇主要內(nèi)容有：商業(yè)書信的格式、簡(jiǎn)歷與求職信、詢盤與報(bào)盤、訂貨與付款、裝運(yùn)與保險(xiǎn)、索賠與代理及合同文本的寫作等。本書既可作為高等院校經(jīng)貿(mào)類專業(yè)及MBA專業(yè)、BEC考試的培訓(xùn)教材，也可作為從事外經(jīng)貿(mào)工作和涉外企業(yè)的人員的案頭參考書。

書籍目錄

PART ONE  A RHETORIC FOR BUSINESS WRITERSChapter 1  The Basic Principles of Good Business WritingChapter 2  Diction and Effective SentencesChapter 3  The Paragraph and the Whole CompositionChapter 4  Style and TonePART TWO  INTERNATIONAL BUSINESS WRITINGChapter 5  Memos and E-mail MessagesChapter 6  Format and Layout of Business LetteChapter 7  Resumes and Job Application LetteChapter 8  Enquiries and RepliesChapter 9  Quotatio, Sales Lette,Firm Offe and Counter OffeChapter 10  Orde and Order AcknowledgementsChapter 11  PaymentsChapter 12  Shipment and PackingChapter 13  IuranceChapter 14  Complaints and ClaimsChapter 15  AgenciesChapter 16  International Commercial Contracts（ I ）Chapter 17  International Commercial Contracts（ II ）Appendix A  Business Telex AbbreviatioAppendix B  Business AbbreviatioAppendix C  Keys to the ExercisesBibliography

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