跨文化交際基礎(chǔ)

出版時(shí)間：2007-4 出版社：對(duì)外經(jīng)濟(jì)貿(mào)易大學(xué)出版社作者：竇衛(wèi)霖頁(yè)數(shù)：318 字?jǐn)?shù)：444000
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內(nèi)容概要

《跨文化交際基礎(chǔ)》試圖從文化和交際的基本理論及其兩者之間的關(guān)系入手，以跨文化交際學(xué)的基本理論和應(yīng)用為框架，通過(guò)分析中西文化在言語(yǔ)交際、非言語(yǔ)交際中的差異，以及這些差異在社會(huì)禮儀和商務(wù)談判中的表現(xiàn)，用以培養(yǎng)學(xué)生的跨文化意識(shí)，加深對(duì)母語(yǔ)和目的語(yǔ)文化的理解，最終提高跨文化交際能力。

書籍目錄

Chapter 1 Introduction to Intercultural Communication Learning Objectives Warm-up Activities I. Defining Intercultural Communication II. The Rapid Increase of Intercultural Communication 1. Improvements in transportation technology 2. Developments in communication technology 3. Changes in mass migration patterns 4. Globalization of the world economy III. The Development of Intercultural Communication Study 1. The development of intercultural communication study in the U.S. 2. Intercultural communication studies in China IV. The Complexity in Learning Intercultural Communication 1. The multidiseiplinary nature and elements of intercultural communication study 2. Potential problems in learning intercultural communication Summary of the Chapter Key Terms Words & Expressions Notes Exercises Case StudyChapter 2 Basic Communication Theories Learning Objectives Warm-up Activities I. Communication Defined II. Needs and Functions of Communication 1. Maslow's hierarchy of needs 2. Functions of communication III. The Classification of Communication IV. The Process of Communication 1. Components of communication 2. Models of communication V. The Characteristics of Communication VI. The Challenge of Effective Communication in Interpersonal Encounters Summary of the Chapter Key Terms Words & Expressions Notes Exercises Case StudyChapter 3 The Nature of Culture Learning Objectives Warm-up Activities I. Definitions of Culture II. Basic Functions and Source of Culture III. Ingredients of Culture IV. Characteristics of Culture V. Understanding Cultural Differences 1. Normal distribution of people's characteristics 2. Minimum-maximum social differences Summary of the Chapter Key Terms Words & Expressions Notes Exercises Case StudyChapter 4 Cultural Values Learning Objectives Warm-up Activities I Concept of Values 1. Definition of value 2. Values as the core of culture 3. Types of values II. Priorities of Cultural Values III Study of Values 1. Kluckholn and Strodtbeck's value orientations 2. Hofstede-Bond value dimensions 3. Hall's high- and low-context orientation Summary of the Chapter Key Terms Words & Expressions Notes Exercises Case StudyChapter 5 Verbal CommunicationChapter 6 Nonverbal CommunicationChapter 7 Cultural Differences in Etiquette and ProtocolChapter 8 Cultural Differences in Business NegotiationChapter 9 Cultural Adaptation and Intercultural Communication CompetenceReferencesKey to ExercisesModel Test IModel Test IIAppendix I Intercultural FilmsAppendix II Related Websites

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跨文化交際基礎(chǔ) PDF格式下載

用戶評(píng)論 (總計(jì)10條)

對(duì)跨文化的研究成果介紹非常詳細(xì)，例子圖表都很生動(dòng)。
非?；A(chǔ)，其他好多同類的都不同程度的參閱本書
教材，比學(xué)校買的便宜
支持本校即外經(jīng)貿(mào)的圖書。
編寫體系清晰,很適合做教材!
課文很長(zhǎng)。。?？荚嚳吹臅r(shí)候壓力蠻大
正版書~ 就是好沉啊
上課的指定教材，確實(shí)挺不錯(cuò)的
書買錯(cuò)了，請(qǐng)一定注意這是遠(yuǎn)程教育系列
　　Mid-Term Test for ICC Course
　　
　　
　　1. What are the potential problems in ICC? List at least three problems with your own examples.
　　(1). Avoidance of the unfamiliar. Because culture often separates you from people with a history different from your own, so many people may feel uncomfortable when confronted with strangers. One time I attended an activity, in which there are 3 foreigners and 3 Chinese. Our task was guiding the foreigners to tour the Houhai park and one of us should accompany one foreigner. This is many first time to be so close with a foreigner that I felt very comfortable and nervous. On the way, we didn’t have much communication. I think this feeling must be the avoidance of the unfamiliar.
　　
　　(2). Stereotyping. Stereotyping is a complex form of categorization that mentally organizes your experience and guides your behavior toward a particular group of people. It will do harm to the ICC if you judge people unfairly with stereotype. In my experience, I always hold the stereotype that the people from northern China are very strong, very rude and have no care about other. Until the time I came to Beijing for study, I found that what I thought before was totally wrong. With long time communicating with them, I found them are gentle and always careful about other, so I have changed my opinion towards them.
　　
　　(3). Misuse of power. What makes power an important dimension a potential problem is that power usually means controlling not only your own life but also the lives of others’. Misuse of power is a big headache to successful intercultural communication. The first semester when I came to university, I was a new comer and felt unfamiliar and helpless. At that time, I was afraid of communicating with people sophomore and junior, because I felt a cold atmosphere that they always used tone of commend and order to talk with me, which made me nervous and frightened. Maybe they thought they are more experienced and superior than me, so they were misusing the power to control me unconsciously in the chatting or talking.
　　
　　
　　2. What is cultural shock? What are the four stages that people normally go through in the area of cultural shock?
　　Cultural shock is precipitated by the anxiety that result from losing all our familiar signs and symbols of social intercourse. It can be described as the feeling of confusion and disorientation that one experiences when faced with a large number of new and unfamiliar people and situations.
　　Four stages people normally go through in the area of cultural shock: (1). honeymoon phase. (2). Cultural shock phase. (3). Recovery phase. (4). Adjustment phase.
　　
　　
　　
　　
　　
　　3. What is ethnocentrism? What are the negative impacts of ethnocentrism? Please give a small example.
　　Ethnocentrism is the belief that your own cultural background, including ways of analyzing problems, values, belief, language, and verbal and nonverbal communication, is correct. Ethnocentrists believe their culture is the central culture and other cultures are incorrect, defective, or quaint.
　　The negative impact of ethnocentrism on intercultural communication is obvious: it shapes social sense of identity which is narrow and defensive; it normally involves the perception of members of other culture in terms of stereotypes; ethnocentric judgment usually involve invidious comparison that ennoble one’s culture while degrading those of others. For example, the Nazi Germany always advocated that their people and culture are superior to others’. They wanted to show the world that German is the best and despised other race and other people. The leader of Nazi, Hitler, even evoked the world war and massacred Jews, which made him be considered as the sinner of human being. I think the stereotype of Nazi is one typical type of ethnocentrism. The negative impacts of it are easy to be seen and even it is disastrous.
　　
　　
　　4. What does the Hall’s high- and low-context orientations refer to? Please give an example.
　　Hall calls communication that occurs mostly through language low context and communication that occurs in ways other than through language as high context. In high-context culture most of the information is in the physical context or is internalized in the people who are a part of the interaction. Very little information is actually coded in the verbal message. In low-context culture, such as German and American, however, most of the information is contained in the verbal message, and very little is embedded in the context or within the participants. In high-context cultures, people tend to be more aware of their surroundings and their environment and do not rely on verbal communication as their main information source. The context of the message is well understood by both sender and receiver.
　　For example, Chinese culture is a high-context culture. We are likely to use few words to express various meanings and prefer to avoid expressing something directly. Chinese value personal relations and goodwill and negotiate slowly. If we want someone to help us do some business, we should establish a good relations with him firstly, such as invite him to have a dinner. In the dinner, we can tell him about our request indirectly. In this way, we can have the business done. Contrarily, Americans prefer to get down to business first. They act what they said.
　　
　　
　　
　　
　　5. In China, it is rare that a successful performance of invitation is realized in a single utterance. Do you think that the inviter is downright imposing and the invitee act hypocritically, i.e. making fake refusals (refer to the dialogue on page 143).
　　In Chinese culture, I think the inviter is not imposing and the invitee act hypocritically.
　　If A wants to ask B he doesn’t familiar with to help him on some business. A may invite B to have a dinner or a coffee, etc, which is considered as a polite way to show A’s sincerity. In Chinese culture, it is easily known that the purpose of A’s invitation is just to let B to have the business done. Due to politeness, Chinese don’t like to owe others. In Chinese logic, if I invite you to have a dinner and you accept my invitation, that means you owe me a dinner but you can help me do the business as a return. In this kind of situation, A’s action is hypocritical and insincere. Similarly, B, as an invitee, feels it is impolite to refuse A’s invitation, because B holds the consideration that I may also need A’s help in the future. Though B is not willing to accept the invitation, he accepts it at last. In Chinese culture, there is one ambiguous thing called “guanxi” or “renqing”, which is a little similar to relations in western culture.
　　In a summary, both A and B are not sincere because they just want to take advantage of each other.

跨文化交際基礎(chǔ)

用戶評(píng)論 (總計(jì)10條)

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