出版時間:2010-4 出版社:對外經(jīng)貿(mào)大學(xué) 作者:翁鳳翔 編 頁數(shù):284 字?jǐn)?shù):352000
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前言
經(jīng)濟(jì)全球化及加人世界貿(mào)易組織給我們帶來巨大的挑戰(zhàn),這種挑戰(zhàn)不僅表現(xiàn)在我國企業(yè)在國際經(jīng)營活動中必須遵守國際商業(yè)規(guī)則與慣例,同時還要求我國商界從業(yè)人員及在校學(xué)生必須提升自己的專業(yè)知識,學(xué)習(xí)國外先進(jìn)的管理技術(shù)、經(jīng)營理念,熟悉國際商務(wù)活動的行為規(guī)范,具有嫻熟的商務(wù)溝通技能,實現(xiàn)與國際市場的真正接軌,而所有這一切的最終實現(xiàn)在很大程度上取決于他們直接用外語獲取相關(guān)專業(yè)知識的能力和水平以及商務(wù)英語交際的技能。為幫助在校學(xué)生、商界從業(yè)人員和有志于從事商務(wù)實踐的人士實現(xiàn)這一目標(biāo),我們推出了《商務(wù)專業(yè)英語系列教材》。 這套教材的基本指導(dǎo)思想是:以商科各專業(yè)的知識框架為素材,用語言學(xué)習(xí)的方法將它們有機(jī)地編撰成有鮮明特色的教材,可適用于各類不同的讀者,以達(dá)到各自不同的目的。教材包括:《工商管理專業(yè)英語》、《人力資源管理專業(yè)英語》、《國際商法專業(yè)英語》、《國際貿(mào)易專業(yè)英語》、《證券專業(yè)英語》、《銀行專業(yè)英語》、《國際經(jīng)濟(jì)專業(yè)英語》、《國際經(jīng)濟(jì)合作專業(yè)英語》、《旅游管理專業(yè)英語》、《國際投資專業(yè)英語》、《飯店管理專業(yè)英語》、《國際營銷專業(yè)英語》、《保險專業(yè)英語》、《公共管理專業(yè)英語》、《海關(guān)專業(yè)英語》和《國際物流專業(yè)英語》?! ”咎捉滩挠袆e于目前市場上種類繁多的商務(wù)英語書籍。在推出這套教材之前,我們對商務(wù)英語圖書市場進(jìn)行了深入的調(diào)研與分析。這次調(diào)研發(fā)現(xiàn)市場上現(xiàn)有的商務(wù)英語類書籍多以閱讀、寫作和聽說類為主,選材涉及經(jīng)濟(jì)、工商、金融、貿(mào)易等,其特點之一是涉及到的專業(yè)內(nèi)容沒有系統(tǒng)性和完整性,其二是編寫的出發(fā)點主要在語言上。當(dāng)然,市場上也有一些以專業(yè)知識為內(nèi)容的教科書,但它們往往都是零散的,很難滿足不同背景讀者的不同需要;偶爾上市的這類系列教材,要么系統(tǒng)性不強(qiáng),要么只重專業(yè)知識或只重語言學(xué)習(xí),鮮有兩者有機(jī)結(jié)合的。因此,目前讀者特別需要一套系統(tǒng)性強(qiáng)、專業(yè)知識與語言技能訓(xùn)練兼容、能滿足不同讀者需要的教材?! ≌腔谏鲜鲂枰?,我們精心策劃《商務(wù)專業(yè)英語系列教材》與大家見面。
內(nèi)容概要
本書基本包括了國際航運業(yè)務(wù)的主要內(nèi)容。讓學(xué)生通過課文的學(xué)習(xí),不僅學(xué)習(xí)到國際航運英語語言知識,同時也學(xué)到基礎(chǔ)的國際航運業(yè)務(wù)知識;書中所涵蓋的內(nèi)容反映了當(dāng)前我國國際航運領(lǐng)域的最新發(fā)展,如第十五課介紹了2009年簽訂的《鹿特丹規(guī)則》;課文盡可能用淺顯的英語介紹國際航運知識,通過注解幫助學(xué)生理解課文的語言難點和國際航運知識難點。
作者簡介
翁鳳翔,男,教授,碩士
中國國際商務(wù)英語研究會副主任,上海海事大學(xué)外國語學(xué)院國際商務(wù)英語系主任,國際航運(商務(wù))英語研究所所長。
國際航運經(jīng)貿(mào)文獻(xiàn)翻譯碩士生導(dǎo)師,國際商務(wù)英語學(xué)科帶頭人,國際商務(wù)英語專家組成員,國際商務(wù)英語證書考試注冊考官。199
書籍目錄
Unit 1 General View about International Shipping Industry Part 1 Reading Text 1 Concept of International Shipping Text 2 Operating Modes of International Shipping Part 2 Listening International Shipping and International Trade Part 3 ExercisesUnit 2 Transportation Part 1 Reading Text 1 Transportation in Logistics Text 2 International Air Transport Part 2 Listening International Road Transport and Rail Transport Part 3 ExercisesUnit 3 Liner Shipping Business Part 1 Reading Text 1 Procedures of Liner Shipping Text 2 Liner Conference Part 2 Listening Documentation of Liner Shipping Business Part 3 ExercisesUnit 4 Chartering Part 1 Reading Text 1 Types of Chartering Text 2 Chartering Procedures Part 2 Listening Laytime, Demurrage and Dispatch Money Part 3 ExercisesUnit 5 Charter Party Part 1 Reading Text 1 Nature, Functions and Types of Charter Party Text 2 Essential Clauses of Charter Party Part 2 Listening "GENCON" Charter Part 3 ExercisesUnit 6 Bill of Lading Part 1 Reading Text 1 Concept and Functions of Bill of Lading Text 2 Classifications of Bill of Lading Part 2 Listening International Conventions Governing Bill of Lading Part 3 ExercisesUnit 7 Container Transport Part 1 Reading Text 1 The Signification of Container Transport Text 2 Types of Containers Part 2 Listening The Course of Business in Container Transport Part 3 ExercisesUnit 8 Mniti-modalism Part 1 Reading Text 1 Multi-modalism Text 2 Intermodal Transportation Advantages Part 2 Listening Development of Intermodal Transportation Part 3 ExercisesUnit 9 Port Charges Part 1 Reading Text 1 Tonnage Dues Text 2 Port Charges Proper Part 2 Listening Comparison of Port Tariffs among Ports Part 3 ExercisesUnit 10 Freight Part 1 Reading Text 1 Types of Freight Text 2 Freight of Liner Shipping Business Part 2 Listening Freight of Chartering Shipping Business Part 3 ExercisesUnit 11 International Ocean Shipping Agency Part 1 Reading Text 1 The Legal Significance of Ocean Shipping Agency Text 2 Agency of Vessels Part 2 Listening Agency of Cargo Transport by Sea Part 3 ExercisesUnit 12 General Average and Particular Average Part 1 Reading Text 1 General Average Text 2 Partial Losses Part 2 Listening General Average Sacrifice Part 3 ExercisesUnit 13 Handling of Accidents of Goods Transported by Sea Part 1 Reading Text 1 Reasons for the Accidents Text 2 How to Handle the Accidents Part 2 Listening Claims and Settlement Part 3 ExercisesUnit 14 Insurance Part 1 Reading Text 1 Hull Insurance Clauses Text 2 Ocean Marine Cargo Clauses Part 2 Listening Ocean Marine Cargo Clauses Part 3 ExercisesUnit 15 UN Convention on the Contracts of International Carriage of Goods Wholly or Partly by Sea Part 1 Reading Text 1 The Rotterdam Rules Text 2 General Provisions Part 2 Listening Electronic Transport Records Part 3 ExercisesUnit 16 The Miscellaneous Part 1 Reading Text 1 International Maritime Organization (IMO) Text 2 Incoterms Part 2 Listening The Role of Freight Forwarder Part 3 Exercises
章節(jié)摘錄
This is equivalent to an annual growth rate of 4. 3 percent. Crude oil accounted for26.9 per cent of total goods loaded, while petroleum products represented 9.2 percent. 2 With the emergence of China, India and other dynamic developing countrieswith strong and sustained growth, the main driver of world economic activity is nolonger uniquely derived from industrial production in developed countries. Productionin emerging dynamic developing countries and economies in transition is more andmore driving world economic growth and seaborne trade. World merchandise trade recorded a robust growth. Trade in manufacturedgoods, which in turn determines containerized seaborne trade, continues to growsignificantly, in terms of volume (7 per cent) and of value ( 10 per cent). Demandfor transport services naturally grows in tandem with growth in word trade, andreceives a boost from the fragmentation and globalization of international production.The positive correlation between GDP, merchandise exports and maritime transport isevident. 3 Against this background, growth in world GDP and merchandise tradedirectly impacts on seaborne trade and demand for shipping services. Attempts to increase the efficiency of shipping have resulted in technologicalprogress and change in shipbuilding, cargo handling, and management. The mostvisible manifestations of these developments are the very large and automated shipsused today for the transport of oil and bulk cargoes and the introduction of variousconcepts of containerization and other forms of unitization in specialty ships. Increased ship sizes and new, sophisticated cargo handling equipment have farreaching effects on port facilities, transportation patterns, and labor requirements ——all of which have repercussions on economic activities. The more dependent a countryis on shipping, the greater is the significance of these repercussions, and the moreimperative it is to be aware of and prepared for the problems likely to be encounteredso that proper policy responses can be taken.
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