當(dāng)代商務(wù)英語聽說教程 3 教師用書

出版時(shí)間:2008-9  出版社:華東師范大學(xué)出版社  作者:姜荷梅,何光明 主編  頁數(shù):287  字?jǐn)?shù):409000  

內(nèi)容概要

本書為《當(dāng)代商務(wù)英語》(Contemporary Business English)聽說教程第三冊(cè)的教師用書。本教材是專門為高職高專商務(wù)英語專業(yè)學(xué)生精心編寫的。由著名英語專家主編,高職商務(wù)英語教學(xué)一線骨干教師、本科商務(wù)英語教學(xué)專家、英語語言教育專家和企業(yè)商務(wù)英語培訓(xùn)教師聯(lián)袂編寫,并由外籍商務(wù)英語專家審定把關(guān)。本教材有以下特點(diǎn):    起點(diǎn)、難度適當(dāng),符合高職學(xué)生特點(diǎn);    注重語言基本功,突出聽說結(jié)合訓(xùn)練;    富有時(shí)代特色,商務(wù)與語言有機(jī)銜接;    重在培養(yǎng)職業(yè)能力,適應(yīng)商務(wù)職場(chǎng)需要;    配有光盤、多媒體課件及網(wǎng)站,方便課余鞏固。

書籍目錄

Unit 1  First Face-to-Face CommunicationUnit 2  Further CommunicationUnit 3  Business Phone CallsUnit 4  Informative Business PresentationsUnit 5  Persuasive Business PresentationsUnit 6  Briefing MeetingsUnit 7  Problem-Solving and Planning MeetingsUnit 8  Business Negotiations-Part OneUnit 9  Business Negotiations   Part TwoUnit 10  International Trade NegotiationsUnit 11  Event ManagementUnit 12  Marketing CommunicationUnit 13  Cross-Cultural CommunicationUnit 14  Career GuidanceUnit 15  Job Interviews--Answering Difficult QuestionsUnit 16  Job Interviews   Answering Tricky Questions

章節(jié)摘錄

 ?。?)Whereabouts do you come from in Japan? ?。?)The launch of their new product was very successful ?。?)Turbulence means irregular and violent movements of air or water that are caused by the wind. ?。?)You should wear formal clothing on business occasions. ?。?)You will never have a second chance to make a good first impression.  (6)We need to develop a marketing strategy for this model. ?。?)The pamphlet contains all the information of our company and products. ?。?)The firm is Britain’s main producer of electronic products.  (9)I’ve had nothing to eat since lunchtime. ?。?0)Mary spent two weeks putting together all the sales materials.  (11)I will cover three points in my talk.   ……

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