中級商務(wù)英語聽說

內(nèi)容概要

《商務(wù)英語聽說》共分初、中、高三級，每級一冊，每冊十六單元。教材選材涉及到商務(wù)領(lǐng)域的常見話題，包括商務(wù)接待、面試、產(chǎn)品介紹、商務(wù)談判、廣告、國際貿(mào)易等各個方面，為學(xué)習(xí)者提供了大量真實(shí)、生動的英語素材，使學(xué)習(xí)者在提高英語聽說技能的同時也涉獵國際商務(wù)知識。    本套教材的編寫以真實(shí)性為原則，很多材料來自國外財(cái)經(jīng)報(bào)刊和外企的真實(shí)語言交流素材，內(nèi)容涉及到真實(shí)的公司業(yè)務(wù)及人物，工作場景下的真實(shí)交流，有較強(qiáng)的實(shí)用性和專業(yè)性。該教材語言地道，聽、說訓(xùn)練交替進(jìn)行，使得兩項(xiàng)互相促進(jìn)。本教材的另一大特點(diǎn)就是語言技能的訓(xùn)練與商務(wù)知識有機(jī)結(jié)合。交際任務(wù)以真實(shí)的商務(wù)交際情景為參照，鼓勵學(xué)習(xí)者在完成交際任務(wù)的過程中運(yùn)用所學(xué)語言知識，提高交際能力，熟悉商務(wù)知識。任務(wù)設(shè)計(jì)盡可能與學(xué)習(xí)者的經(jīng)歷直接或間接相關(guān)，通過商務(wù)場景對話、角色扮演等豐富多樣的活動讓學(xué)習(xí)者參與其中，增加了學(xué)習(xí)的意義。

書籍目錄

Unit 1  Meetings ( 1 )Unit 2  Meetings (2)Unit 3  AdvertisingUnit 4  ReportingUnit 5  Dealing with ClientsUnit 6  Money & PaymentUnit 7  Sales StrategiesUnit 8  MarketingUnit 9  Inquiry and OfferUnit 10  Negotiating PricesUnit 11  ContractUnit 12  Packing and ShipmentUnit 13  ServicesUnit 14  Human Resources Management  Unit 15  Managing ConflictsUnit 16  Intercultural CommunicationReferences

章節(jié)摘錄

　　How to structure a meeting？An agenda helps.Besides that，we need a key skill。ofcovering matters in the agenda as well.Most meetings have all agenda——a list of matters tobe discussed in the meeting.When you decide what to talk about in the meeting，you set the‘a(chǎn)genda’.The person in charge of setting the agenda and running the meeting is the‘chairperson’.A key skill of covering matters in the agenda is making connections.TIlissometimes means spelling out the link between one pon and the next.It also mealls decidingon the best order in which to deal with different subjects.

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