出版時(shí)間:2011-12 出版社:浙江大學(xué)出版社 作者:阮績(jī)智,張彥 主編 頁數(shù):252
內(nèi)容概要
這本由阮績(jī)智和張彥主編的《商務(wù)英語》共分為12個(gè)單元,內(nèi)容涉及國(guó)際商務(wù)主要活動(dòng)和環(huán)節(jié)。每單元由課前準(zhǔn)備、聽、說、讀、寫、詞匯、語言重點(diǎn)、練習(xí)等部分組成。每單元的聽、說、讀、寫活動(dòng)有機(jī)結(jié)合,突出語言交際能力的培養(yǎng)。學(xué)生通過真實(shí)模擬商務(wù)活動(dòng)的實(shí)踐,既獲得了語言技能的提升,又學(xué)到了商務(wù)知識(shí),同時(shí)也提高了商務(wù)溝通能力及業(yè)務(wù)能力。本書編排新穎,內(nèi)容豐富實(shí)用,語言真實(shí)自然,練習(xí)形式活潑多樣,結(jié)合商務(wù)交際場(chǎng)景,使學(xué)生能夠?qū)W以致用。
本書可作為英語專業(yè)及相關(guān)專業(yè)學(xué)生的商務(wù)英語教材,也可用作全國(guó)國(guó)際商務(wù)英語等級(jí)考試、外銷員等專業(yè)人員職業(yè)資格考試的備考用書。同時(shí)對(duì)于從事國(guó)際商務(wù)工作和有一定英語基礎(chǔ)并有志從事國(guó)際商務(wù)工作的人員也是一本頗具實(shí)用性和參考性的商務(wù)英語指導(dǎo)書籍。
《商務(wù)英語》配有音頻文件,以及專供教師使用的錄音文本、教學(xué)課件和練習(xí)答案,可在浙江大學(xué)出版社網(wǎng)站(http://www.zjupress.com)下載。
書籍目錄
Unit 1 Applying for a Job
Ⅰ Starting Up
Ⅱ Listening Task
Ⅲ Speaking Task
Ⅳ Reading Task
Ⅴ Writing Task
Ⅵ Glossary
Ⅶ Language Focus
Ⅷ Follow-up Practice
Unit 2 Business Phone Calls
Ⅰ Starting Up
Ⅱ Listening Task
Ⅲ Speaking Task
Ⅳ Reading Task
Ⅴ Writing Task
Ⅵ Glossary
Ⅶ Language Focus
Ⅷ Follow-up Practice
Unit 3 At the Meeting
Ⅰ Starting Up
Ⅱ Listening Task
Ⅲ Speaking Task
Ⅳ Reading Task
Ⅴ Writing Task
Ⅵ Glossary
Ⅶ Language Focus
Ⅷ Follow-up Practice
Unit 4 Business Presentatio
Ⅰ Starting Up
Ⅱ Listening Task
Ⅲ Speaking Task
Ⅳ Reading Task
Ⅴ Writing Task
Ⅵ Glossary
Ⅶ Language Focus
Ⅷ Follow-up Practice
Unit 5 Business Travel
Ⅰ Starting Up
Ⅱ Listening Task
Ⅲ Speaking Task
Ⅳ Reading Task
Ⅴ Writing Task
Ⅵ Glossary
Ⅶ Language Focus
Ⅷ Follow-up Practice
Unit 6 Building Business Relatiohips
Ⅰ Starting Up
Ⅱ Listening Task
Ⅲ Speaking Task
Ⅳ Reading Task
Ⅴ Writing Task
Ⅵ Glossary
Ⅶ Language Focus
Ⅷ Follow-up Practice
Unit 7 Enquiries and Offe
Ⅰ Starting Up
Ⅱ Listening Task
Ⅲ Speaking Task
Ⅳ Reading Task
Ⅴ Writing Task
Ⅵ Glossary
Ⅶ Language Focus
Ⅶ Follow-up Practice
Unit 8 Terms of Payment
Ⅰ Starting Up
Ⅱ Listening Task
Ⅲ Speaking Task
Ⅳ Reading Task
Ⅴ Writing Task
Ⅵ Glossary
Ⅶ Language Focus
Ⅷ Follow-up Practice
Unit 9 Packing and Shipping
Ⅰ Starting Up
Ⅱ Listening Task
Ⅲ Speaking Task
Ⅳ Reading Task
Ⅴ Writing Task
Ⅵ Glossary
Ⅶ Language Focus
Ⅶ Follow-up Practice
Unit 10 Agency
Ⅰ Starting Up
II Listening Task
Ⅲ Speaking Task
Ⅳ Reading Task
Ⅴ Writing Task
Ⅵ Glossary
Ⅶ Language Focus
Ⅷ Follow-up Practice
Unit 11 Complaints and Claims
Ⅰ Starting Up
Ⅱ Listening Task
Ⅲ Speaking Task
Ⅳ Reading Task
Ⅳ Writing Task
Ⅵ Glossary
Ⅶ Language Focus
Ⅷ Follow-up Practice
Unit 12 Marketing and Sales
Ⅰ Starting Up
Ⅱ Listening Task
Ⅲ Speaking Task
Ⅳ Reading Task
Ⅴ Writing Task
Ⅵ Glossary
Ⅶ Language Focus
Ⅷ Follow-up Practice
References
編輯推薦
《商務(wù)英語》可作為英語專業(yè)及相關(guān)專業(yè)學(xué)生的商務(wù)英語教材,也可用作全國(guó)國(guó)際商務(wù)英語等級(jí)考試、外銷員等專業(yè)人員職業(yè)資格考試的備考用書。同時(shí)對(duì)于從事國(guó)際商務(wù)工作和有一定英語基礎(chǔ)并有志從事國(guó)際商務(wù)工作的人員也是一本頗具實(shí)用性和參考性的商務(wù)英語指導(dǎo)書籍。
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